Changelog
Follow up on the latest improvements andย updates.
RSS
- โญ๏ธ Cosmo Beta
- โญ๏ธ Publish Pulls Contacts New Version
- โญ๏ธ MCP Beta
- โญ๏ธ Updated Models
- ๐ Dashboards slowdown fix
- ๐ Fixed too many email notifications
- ๐ Improved Conv. Slowdown Issues
Join our Tuesday launch party to see Cosmo launch live. This internal assistant (Cosmo) is able to do so much just by typing or using voice dictation!
Cosmo will be billed on a usage basis, but we are including Cosmo usage 100% free for the first 14 days after release on all plans.
Read the full write up (link above) to see more about what Cosmo can do for you!

I've decided to add Cosmo to this changelog entry ahead of next week for visibility.
Join our Tuesday launch party to see the MCP launch live as well. Similar to Cosmo, the MCP allows your preferred external AI Assistants (Claude, Codex, Grok Bots, etc.) to do work for you without the need to rely on the less-reliable (and more expensive) browser use.

Publish Pulls Contacts New Version
Publishing a new version of a Job Flow previously left contacts already communicating with your Agent on the old version. With this new update publishing will automatically move all contacts to the new version.
Updated Models
There are new models we have been benchmarking for OpenAI and Anthropic that will be released tonight. Everyone's personas will update stating that they are using
Legacy
versions.You have to manually change to the non-legacy versions within your persona settings to use the new models. After 40 days we will move everyone automatically to the new models, so we encourage you to test them.
What's Next?
Next week MCP and Cosmo launch, then the team will go into a phase of infrastructure management to prepare for another substantial update before the end of the year.
During the next 90 days you'll see slower feature releases as we prepare our big surprise for year end ๐
- โญ๏ธ White label emails
- โญ๏ธ Citations
- โญ๏ธ Saved Time Metrics
- โญ๏ธ Contacts Move with Version Updates
- โญ๏ธ MCP (beta)
- โญ๏ธ Sinch Custom Channel Added
- ๐ Metrics Filtering Bug Fixes Reports
- โ๏ธโ๐ฅ Removed Graceful Goodbye Use Agent Node
White Label Emails
If you're on an Agency Account, personalize your sending domain for emails through CloseBot, including User Invite emails! These invite emails do not mention CloseBot or have our branding. Later we will add the ability for you to customize the branding to match your agency theme.

Citations
CloseBot will now cite it's resources inline. These citations will only show up to the lead if you are using the CloseBot chat widget and have enabled "Show Thought Logs". See those settings here. Hovering over a citation number shows you which uploaded resource the reply referenced.

Saved Time Metrics
Now available as a metric as well as a leaderboard... time saved. We've given an estimate time savings value in seconds to several actions your bots can take (i.e. sending messages, booking appointments, updating fields...). You can track your estimated time savings from leveraging CloseBot!

Contacts Move with Version Updates
Previously, contacts that were engaging with a version of your Agent would stay on that version even after updates... this was a real pain for those who caught issues, updated them, and wanted the bot to use those updates for contacts already engaged. Well, now updates published automatically updates for all contacts engaged with that agent.
Keep in mind, if you do something like delete a node in a large flow web that a contact was on... we might move them to a node you wouldn't expect. We suggest building with Agent Nodes as much as possible instead of Legacy Nodes for this reason and more.
MCP (beta)
The CloseBot MCP is in beta testing with few users, expected to publicly launch next Friday. So far this MCP brings ~200 tools to Agents to be able to take action over CloseBot accounts without needing to use the User Interface at all. Everyting that can be done within the user interface (including agent editing and dashboarding) can be done through MCP.

Sinch Custom Channel
For those using HubSpot and CloseBot standalone, Sinch has been added as a custom conversation provider. Add it within Source Settings -> Channels -> New Channel

Summary
I want to mention an apology for the email blasting to some of you... we finally have email updates for things happening within CloseBot (like top-up events, errors, etc.), but much greater control over these notifications will be available next week along with the official release of the MCP...
And a very special surprise soon after that we have yet to talk about at all ๐คซ
- โญ๏ธ Transactional Emails
- โญ๏ธ Mid Thought Messaging
- โญ๏ธ Persona Default Characters
- โญ๏ธ Persona Duplication & Other
- โญ๏ธ Multi Webhook Channels Blank Source
- ๐ Test Portal Failing Fixes
- ๐ Bug Fixes with Simple v. Advanced Versioning
- ๐ Fix Analytics Bugs filters etc.
Transactional Emails
Ever had a bot that stops replying because your wallet goes empty without topups enabled? Or maybe you don't realize a top-up has happened until you check your statements. Transactional Emails will begin to notify you of these actions as well as things like weekly updates that show how your AI Agents are performing. You will be able to change the frequency of these updates from within Account Settings.
Mid Thought Messaging
CloseBot will be set free to message leads while itโs thinking... It will be allowed to do this on any channel it has access to.
For example, when itโs thinking for a while about something (like while checking availability or searching the internet) it will be able to let you know before itโs done that itโs working on it. (As shown below)
This means it would be able to fire off a text message to the contact when we get their phone number and still reply yet again on the live chat channel. (Not shown below but hope you get the idea!)
Doing this all in an effort to get CloseBot to behave more like a human would, without adding more toggles.
True Omni-channel. True freedom for CloseBot to do what it wants with the channels made available to it.

Persona Characters
Now when you create a persona we have default images that are a lot better than the boring default we had there before. Leaning into our galactic theme, say hello to our alien buddies! Your Sales Agent Team. Along with this, we also noticed there was no way to remove uploaded images for personas or duplicate personas... so we fixed that too.

Multi-Webhook Channels
Until now using CloseBot standalone or tied into a Custom CRM, you can connect to a single Webhook Channel. Now we allow you to create multiple webhook channels for a source. When is this useful? Maybe you want to connect your CloseBot Standalone to Twilio and to an Email provider both. This allows you to do that... one webhook channel for each. See how to set up a webhook channel HERE.
What's Next?
MCP will definitely be released next week. This will allow one click integration to integrate any of your general-purpose AI Assistants with CloseBot to pull analytics, update your AI Agents and more!
Here are some other things in progress...
- MCP work -> MCP will be established, but we will have work to do on it as you all test it to continue improving it
- Transactional Emails -> Technically done, but we only send emails on top-ups now... we can do better and we will add more helpful emails like weekly reviews
- Standalone Stuff -> Doing an update sweep on our Conversations Page and adding native chanels for things like Facebook Messenger and Instagram DM for those using CloseBot without a CRM
- โญ๏ธ Simple job flow view default
- โญ๏ธ Improved Job Flow & Persona Page
- โญ๏ธ Accessible trash can folder for flows
- โญ๏ธ General UI improvements
- ๐ HubSpot Timezone booking error fix
- ๐ Delete source fixes
- ๐ Filter fixes reports
- ๐ General UI fixes
Simple View for Flows
Best practice is to build starting with one Agent Node. See this live build example here. To reinforce best practice, and to simplify the view for those who do, the default when you create a new flow will be our new
simple
view.
One thing you'll note about this view if you've been around CloseBot for any time at all, there's no Global Prompt area. Instead, include the entire desired prompt in the center prompt area... The global prompt area is hidden, stripped of anything except for injecting all variable titles and values present on the contact. (ex. Phone -> 425-874-9999).
Improved Job Flow + Personas Page (Agents)
The two table view previously for Flows and Personas was unnecessarily confusing, especially to newcomers. The new interface is easier to navigate, plus make it easier to organize with folders and see/empty your trash.

This interface also brings click+drag organization capabilities. We think you'll really enjoy the new view here!
What's Next?
The team is currently focused on the following items:
- MCP -> 1-2 weeks
- Mid-thought messageing -> 1 week
- Transactional emails -> 1-2 weeks
MCP
will allow your agents to more easily authenticate and communicate with your CloseBot account to carry out actions for you.Mid-thought messaging
will allow your CloseBot agents to send messages on any channel whenever they want... including when they are looking something up that's taking time (see image below) or
firing off something like a text message while chatting via live chat after gathering phone number "I just shot you a text just to make sure I got your phone number right".
Transactional Emails
will allow CloseBot to email you with updates like top-ups, connection errors, wallet negative balances, weekly account summaries and more. We plan to extend this for agencies to be able to have their own sending domain for client notifications and invites as well.Well everyone, we did it. CloseBot Analytics is live ๐
- โญ๏ธ Simplified Business Plan Pricing
- โญ๏ธ Custom Reports
- โญ๏ธ Persona A/B Testing
- โญ๏ธ Topics
- โญ๏ธ Sentiment Scores
- โญ๏ธ Lead Scores
- โญ๏ธ Leaderboard
- โญ๏ธ New Themes (Forest and Brutalism)
Simplified Business Plan Pricing
Formerly, business plans selected Job Flows, Seats, Uploads and Message volume to determine plan price... now the only cost variable is message volume. Select your estimated volume and that determines your plan price. No cost on top of that. Even message volume is included at no extra cost unless you go over, triggering optional overage billing.

Custom Reports
You are now able to customize the charts you and your clients see by clicking
Reports
in your sidepanel. This is where the bulk of our recent work went... and you can definitely tell. With 27 new metrics and rapid load times, you'll be amazed at the kind of data you now have access to. For a full breakdown of all of our metrics and an overall summary of how reports are organized, check out these resources HERE.
Persona A/B Testing
Personas were always intended to be built for split testing, but that wasn't possible until this update here. You can now set up a Persona split test to see which of 2 personas performs better optimizing for either Sentiment or Lead Score.
Learn how to set up an A/B test HERE. Tip... always be split testing. Test different tone, different AI Providers, etc. You might be surprised what little changes drive a large impact.

Topics
Topics are part of the paid version of analytics. CloseBot will start to label topics discussed, allowing you to filter chats by topics and display reports of topics discussed over different time periods and how they relate to customer happiness levels. More about Topics charts HERE.

Sentiment Scores
Sentiment is calculated for every message and displayed on the contact card as long as you have the paid version of analytics. This helps you to quickly identify whether the conversation is going well or not. Click any point on the chart to see that message specifically in the main chat window. You can also create charts to see sentiment trends per channel, per persona, per source and so much more.
Agencies can choose to disable this per source. Disable this per source within the source settings. It's always on for business plans for all sources. More on sentiment scores and settings HERE.

Lead Scores
Lead score criteria can be set up per source within the source settings. There are many different things you can use to score a lead positive or negative. In the example below we are scoring positive messages from a lead as +1, negative as -1, page views (via our sales pixes as +1 and booked appointments as +5). Lead scoring is available on the paid analytics plan.
Learn more about lead scoring and ideas on how to chart helpful lead score reports HERE.

Leaderboard
Now that we are once again lightning fast at displaying data... it's time to bring back the leaderboard! ๐ See how you rank worldwide, but also how your individual sources rank vs. all other sources
OR
compared only to other sources in the same industry vertical.
New Themes
Say hello to some new outlandish themes that you may find fit your working style better than the 3 existing presets. Forest, brutalism, editorial and system 7. Find these themes by hovering over your account icon the the sidebar.

Summary
We appreciate all of your patience over the past year as we all dealt with the slow dashboard. We kept saying we would make it better... and we believe we have done just that. We would love to hear what you think about these updates inside the Community within the Hub!

Next the team will focus on cleaning up any reported bugs found in analytics and then Conversations Page cleanup... specifically in search and filter functionality ๐
This is the last changelog update before our massive Analytics update on September 24th. Make sure you register for that HERE. In addition to learning about the features firsthand, you'll get the add-on for 30 days free, have a chance to win swag, and get an invite to an exclusive group training call on all the new features.
Despite 99% of our updates being hidden until the Analytics Launch, here are some updates from the week that you'll notice within your account from this week!
- โญ๏ธ Channel type in chat list conversations page
- โญ๏ธ Conversation preview on chat list hover
- ๐ Bug fixes preventing upgrade to agency
- ๐ General bug fixes
Now that we are closer to our September 24th Launch of
Analytics
, we have slowed most public releases to bug fixes. The code we have coming that will make Analytics public has too much intertwined for feature requests. However, here are some bug fixes worth mentioning!- ๐ Billing page load for sub accounts
- ๐ Chat widget fix for mobile cases
Make sure you register for our Live Launch Party for Analytics HERE. Those who attend will get bonuses!
Another light week as the team focuses on Analytics. Some of you may be wondering "what in the world do they mean by
analytics
?".We wrote a blog you can read here that dives into the new bundle of features this will bring
September 24th
. Sign up for the live launch party with the link in that blog!That means just 3 more weeks of these slower releases before a multi-page changelog gets published... but here's what we are publicly allowed to announce that was updated this week ๐
- โญ๏ธ Conversation list show channel in chat list
- ๐ Conversations page loads fast for all users
- ๐ Light front end sweep bug fixes
- ๐ AI off on bot message edge cases fix
๐ฅฑ boring but necessary updates this week... however, there were a lot of updates released for those helping with the beta of Analytics.
- โญ๏ธ Display legacy nodes as such
- ๐ Node false-appears to delete updates fix
- ๐ Channel ID/name bug fix
- ๐ HubSpot chat summary field select bug fix
- ๐ Deploy Job Flow fix if no default persona
What's Next?
Again, focus is on our analytics updates, currently being tested by our beta users. Analytics features will roll out in another 2 weeks! What is this? All things data... custom reports for your dashboard, A/B testing personas, lead scoring and more!
Until this is finished the public announcements of updates will be slower... but it's because we are gearing up for a massive release September 14th! ๐
๐ฅฑ boring but necessary updates this week... however, there were a lot of updates released for those helping with the beta of Analytics.
- ๐ Custom Tools deleting bug fix
- ๐ More intuitive UI for Agent Node Settings
- ๐ Edge case AI Off auto shutting off in error
- ๐ General bug fixes
What's Next?
Our focus currently is on analytics, set for wide release in 3 more weeks. We are keeping the details of those updates private until they all release at once on September 14th ๐ Those generally include:
- Persona A/B Testing
- Sentiment Scoring
- Lead Scoring
- Custom Dashboards
Load More
โ